It's Magic! It's Gas! It's MAGIC GAS!!!

I cannot begin to tell you how happy this gas station makes me:

People, it's called MAGIC GAS.  

I'd really like to know how this gas station got its name.  Did the owner lose a bet?  Is he really into the Lord of the Rings?  Or, did he think his customers would actually believe the gas is magical if he calls it Magic Gas?     

And what makes the gas magical?  Is it sprinkled with fairy dust?  Does it smell like a unicorn?  Does the gas come from an oil well near Loch Ness?  These are important questions.